Who we are
Our website address is: www.motley-bloom.com.
Hello Maudd, LLC (Motley Bloom) – WEBSITE PRIVACY POLICY
November 14, 2025
Note: This privacy policy applies to our collection, use, and disclosure of data received or created due to your access to and use of certain items provided by us, Hello Maudd, LLC (referred to here as Hello Maudd, Motley Bloom, “we,” “us,” or “our”). These items consist of our website at motley-bloom.com (the “Site”), including all information, tools, and services available from this site to you .
Your Consent
By accessing or using the Site, you are consenting to our processing of the information described in this Privacy Policy. “Processing,” means using cookies on a computer or mobile device or using or touching information in any way, including, but not limited to, collecting, storing, deleting, using, combining, and disclosing information. Information processed by the Site will be transferred, processed, and stored in accordance with United States state and federal law.
What information is collected by the Site and how is it used?
General Site information collection. We collect personal information (such as your name, mailing address, email address and phone number) from you when you submit information to us through the Site (“User Information”). We keep User Information to provide you with the Site. For us to provide you with the Site, it is required that we collect the User Information.
User Information may include information that we collect your personal information on how you interact with us and the Site, the choices you make, and the products and features you use or purchase. as part of the Site workflow. As such, User Information may include lifestyle and wellness information that may be considered to be sensitive data according to the laws applicable to your jurisdiction. We will only use this User Information as it relates to providing the Site, however you agree that we may de-identify User Information and retain and use it for any other lawful purpose.
In addition, the Site may collect certain information automatically, such as the type of mobile device you use, your mobile device’s unique device ID, the IP address of your mobile device, your mobile operating system, the type of mobile Internet browsers you use, and information about your use of the Site (“Usage Data”). Usage Data will be used by us either individually or in aggregated form to enhance and improve the Site.
Motley Bloom Traits Engine. One of the purposes of the Site is to provide users with access to the Motley Bloom Traits Engine. The Traits Engine compiles and aggregates certain User Information collected through the Motley Bloom Traits Test (“Traits Data”) to provide insights and recommendations about content, products and services to Site users. Because Traits Data may include information about your current condition and health status, it may be subject to additional laws in the state in which you reside. Use of Traits Data is subject to the terms of our Consumer Health Data Privacy Policy, available here.
A note about Cookies: Cookies are pieces of information stored directly on the device that you are using. Cookies allow us to collect information such as browser type, time spent on our Website, pages visited, language preferences, and other anonymous traffic data. We and our service providers use the information for security purposes, to facilitate navigation, to display information more effectively, and to personalize your experience while using the Website . We also use cookies to gather statistical information about use of the Website and Application in order to continually improve their design and functionality, to understand how they are used, and to assist us with resolving questions regarding them.
We may also use cookies for advertising purposes. Among other uses, these cookies limit the number of times you may see our advertisements, and help us measure the effectiveness of our outreach campaigns. The advertising or social media networks that we work with place these cookies on our behalf. They may track that you have visited this Website, and we then share this information with the advertising network, either automatically, or manually (this practice is sometimes referred to as “retargeting”). We work with the following advertising networks, and more information about their policies, and how you can customize or opt out of certain types of ads, are available using the links provided:
• Google Ads
• Facebook Ads
• Microsoft Ads
• Linkedin Ads
We may use information that we collect from you to contact you or send you information, for example, to send you our newsletters, marketing or promotional materials, and other information that we think may be of interest to you. You may opt out of receiving any, or all, of these communications from us by following the unsubscribe link or the instructions provided in any email we send.
Do third parties see and/or have access to information obtained by the Site?
User Information and Usage Data may be shared with the third-party service providers who host and support the application on our behalf. These service providers do not have any right to independently use any personal information that we share with them.
Even though we collect information from you that is related to your health, we are not considered a ‘covered entity’ or ‘business associate’ as those terms are defined under the Health Insurance Portability and Accountability Act of 1996 (“HIPAA”). Even though we are not regulated under the HIPAA rules, we still take your privacy and security seriously, and will only collect, use, and disclose your personal information in accordance with the terms of this Privacy Policy.
We may provide paid products and/or services within the Site . In those cases, we work with third-party service providers to perform payment processing on our behalf (e.g. payment processors).
We will not store or collect your payment card details. Information that you provide to our third-party payment processors is governed by their Privacy Policy. These payment processors adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, MasterCard, American Express and Discover. PCI-DSS requirements help ensure the secure handling of payment information.
What are my opt-out rights?
If you do not wish to receive marketing emails from us, you can opt out of future marketing emails by following the instructions provided in the marketing emails. Opting out of marketing emails will not affect our administrative emails to you (e.g., emails about your transactions or policy changes).
Data retention policy
We retain User Information about you for as long as you use the Site, or consume the Site, and for a reasonable period after you stop using the Site. We use and retain Usage Data, in both individualized or in aggregate form, as well as de-identified User Information, indefinitely.
Statement regarding the California Consumer Privacy Act of 2018 (“CCPA”)
For the purposes of documenting compliance with the California Consumer Privacy Act of 2018, as amended, and its associated regulations (“CCPA”), We collect “Personal Information” from the following categories:
- (A) Identifiers (ex. real name, alias, postal address, unique identifiers, online identifiers, internet protocol (“IP”) address, email address, account name, social security number, driver’s license number, passport number, or other similar identifiers.
- (B) Categories of personal information described in subdivision (e) of Section 1798.80 (Identifiable information contained in Customer Records).
- (C) Characteristics of protected classifications under California or federal law.
- (D) Commercial information, including records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies.
- (E) Internet or other electronic network activity information, including, but not limited to, browsing history, search history, and information regarding a consumer’s interaction with an internet website, application or advertisement.
- (F) Geolocation data.
- (G) Professional or employment-related information.
- (H) Inferences drawn from any of the information identified in this subdivision to create a profile about a reflection of the consumer’s preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes.
Your Personal Information Rights
You may make certain requests regarding our use of your personal information by emailing us at Info@motley-bloom.com. If you are a resident of the State of California, some of these requests may be governed by CCPA. If you are not a California resident, or a response to any given request is not required by CCPA or other applicable law, you agree that we are under no obligation to provide a specific response to any such request, however, we agree to make commercially reasonable efforts to respond to any request we receive, subject to local laws. For your protection, we may need to verify your identity before acting on your request.
• You may request to review and obtain a copy of your personal information. We will provide a copy or a summary of your information, usually within 30 days of your request. We may charge a reasonable, cost-based fee.
• You may request to amend your personal information. You can ask us to correct personal information about you that you think is incorrect or incomplete. In your request, please make clear what personal information you would like to have changed. We may say “no” to your request, but we’ll tell you why in writing within 60 days.
• You may request to restrict use or disclosure of Personal Information in certain circumstances. Although we do not sell personal information about our users, you do have the right to explicitly ask us not to sell your personal information to third-parties. This opt-out right does not apply to personal information that we share with third-party service providers involved in the operation of the Site or the Application.
• You may ask for a list of those with whom we’ve shared personal information with. You can ask for a list of who we’ve shared your personal information with, and why. We will usually deliver the list within 30 days of your request.
• You may request confidential communications. Within reason, we will act upon requests to contact you in a specific way (for example, home or office phone) or to send mail to a different address.
• You may request a copy of this Privacy Notice. You can ask for a paper copy of this notice at any time, even if you have agreed to receive the notice electronically. We will provide you with a paper copy promptly.
Age Requirements
The Site is not designed or intended to appeal to minors and we do not knowingly collect User Data from children under the age of 13. As a tool for providing the Site, users of the Site may enter User Information related to minors where a parent or guardian has consented to use of the Site with that individual. It is your responsibility to make sure that consent from the parent or guardian is collected and documented.
If a parent or guardian becomes aware that his or her child has provided us with information without their consent, he or she should contact us at info@Motley-Bloom.com so we can promptly delete such information.
Security
We are concerned about protecting the confidentiality of all information that we interact with in providing the Site. We and our service providers make use of physical, electronic, and procedural safeguards to protect the information that we process and maintain. Although we endeavor to provide security for the information that we process and maintain based on the sensitivity of that information, no security system can prevent all potential security breaches.
In addition to the security safeguards we provide, we urge you to take precautionary measures in maintaining the integrity of your data. Please be responsible for making sure that no one can see or access your account or log-in/password information, or your mobile device.
Links to other sites and services
The Site may contain links to other sites or services that are not operated by us. If you click an outside link, you will be directed to that outside site or service. We strongly advise you to review the privacy policy of every site you visit. We are not responsible for the privacy practices or the content of any outside sites or services
Changes
We reserve the right to modify this Privacy Policy at any time in our sole discretion by including such alteration and/or modification in this Privacy Policy, along with a notice of the effective date of such modified Privacy Policy. Any continued use by you of the Site after the posting of such modified Privacy Policy shall be deemed to indicate your agreement to such modified Privacy Policy. Accordingly, if at any time you do not agree to be subject to any modified Privacy Policy, you may no longer use the Site.
